Princeton Softech Expands European Market Support

Princeton Softech, a subsidiary of Computer Horizons Corp. has expanded operations in the European market. Additional management and support staff have been organized into three distinct European territories: Central Europe, comprised of the Benelux countries, Germany, Switzerland, Austria and Eastern Europe; Southern Europe, comprised of France, Italy, Spain and Portugal; and Northern Europe, comprised of Norway, Sweden, Denmark, Finland, Iceland and the British Isles.

Three Senior Regional Vice Presidents have been named to be responsible for sales, service and new business development within each region. Hans Jacobs will lead the Central European region, José de Sousa will be in charge of the Southern European region, and Dave Norris will head the Northern European region. All will report to Rich Parente, Vice President of Princeton Softech's International Operations.

Following the acquisition of Select Software's assets earlier this year, Princeton Softech was propelled into a market leadership position in Europe. "Princeton Softech has always viewed the international market as a key component of our corporate growth strategy," explains Parente. "Each year, since the company's inception, we have derived approximately one-third of our annual revenue from international sales. By restructuring our European territories, we bring a new era of innovative management to Princeton Softech's European operations. This will enable us to maintain high levels of customer service locally and efficiently distribute our products worldwide." Currently, Princeton Softech has five offices throughout Europe, in Belgium, France, the United Kingdom and Germany, two offices in Australia, and over thirty distributors throughout Europe, Australia, South America, Africa and Asia.

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