Compaq Powers McDonald's New Toy

McDonald's Corporation and Compaq Computer Corporation have collaborated to invent McMagination -- a specially designed interactive kiosk for children aged four to 15. Powered by Compaq technology, McMagination is a stand-alone kiosk coming to participating McDonald's restaurants that allows customers to play the latest video games via an in-store computer system.

McMagination runs on Compaq's Deskpro computers and Compaq S710 color monitors in kiosks shaped as Ronald McDonald and Grimace. Children will be able to play up to twelve different games based on off-the-shelf titles developed by the top software manufacturers in the industry. The games are scheduled to be updated every six weeks.

Compaq delivers the end-to-end business solutions that keep McMagination up to date. As the general contractor, Compaq is the main partner on the project and is responsible for all aspects of the program including ordering, delivery, services and support, as well as software updates. Compaq Financial Services provides lease financing for the kiosks, software and services.