Aberdeen Report Predicts Growth in M-Commerce
Joanna Doyle
In a report released this week, Aberdeen Group (Boston) predicted the rapid development of new wireless Web services and compatible devices will spur huge growth in the mobile electronic commerce market (m-commerce), which Aberdeen called “the next generation” of e-business.
Aberdeen analysts estimated by the year 2004, 74 million users – one-third of all wireless subscribers – will access the wireless Web.
“Users want portable, localized information and personalized services,” explained Kelly Quinn, a co-author of the report. “The demand for anytime, anywhere access to the Internet, declining wireless tariffs, and new mobile applications is driving the m-commerce market.”
The report, entitled “Mobile Electronic Commerce: The New Economy on the Move,” recommends that enterprises adopt an integrated information technology strategy combining wireless and wired communications.
Suppliers profiled in the report include 724 Solutions, Aether Systems, AirFlash, AT&T Wireless, BEA, Compaq, Datalink.net, eBay, E-Trade, Ericsson, everypath, i3 Mobile, IBM PCG, InfoSpace, Inktomi, Kycera, MasterCard, Microsoft, Motorola, NeoPoint, Nextel, Nokia, NTT DoCoMo, OmniSky, Plam, Phone.com, Pixo, Psion, Regisoft, Samsung, Sonera Zed, Symbian, Telecom Italia Mobile, ViaFone, VoiceStream, WAP Forum, W-Trade, Wysdom, X.com.
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