Intel and SAS Target Mobile Enterprise

Intel and SAS Institute are combining their products and marketing efforts to target the mobile enterprise.

Intel and business intelligence software house SAS Institute are combining their products and marketing efforts to target the mobile enterprise.

SAS has joined Intel’s Mobilized Software Initiative and will extend its Intelligence Architecture, which analyzes business data, to wireless front ends based on Intel’s Centrino platform. The technologies will be integrated and optimized as part of a project at the joint SAS Intel Advanced Research Center in the former’s headquarters in North Carolina.

"As organizations strive for increased profitability and growth, the pressure is on to provide faster, better information to decision makers,” said Keith Collins, chief technology officer at SAS. "This means more people will have faster access to information at a lower cost.”

The companies will concentrate on four categories of application:

Offline data management: To provide a consistent user experience allowing business users to continue working and be productive even when disconnected.

Seamless connectivity: To dynamically manage changes in network connection types, providing the optimal connection without requiring user intervention.

Multiple platforms: To allow applications using standards like XML to run on virtually any operating environment.

Power and performance management: To conserve battery life and deliver optimal computation and I/O performance without the need for power cords or network cables.

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Rethink Research Associates (www.rethinkresearch.biz) provides analyst and research publications and consultancy/advisory services on enterprise IT, wireless technology, and broadband digital media.