TDWI Audio Report: Starting a BI Program from the Ground Up

In this interview, Mike Masciandaro, Business Intelligence Director for global specialty chemical manufacturer Rohm and Haas, offers pointers on starting a brand new BI program within a company. Masciandaro headed the highly lauded rollout at Rohm and Haas of SAP’s BI software, an investment of over $300 million.

Global specialty chemical manufacturer Rohm and Haas was one of the last big chemical companies to move to an enterprise-wide BI system, but one of the first to instigate a single-instance strategy. The highly successful BI rollout at Rohm and Haas of SAP’s BI software – an investment of over $300 million -- drew plenty of attention and some rave reviews from peers.

In this program, TDWI’s contributing editor Linda Briggs speaks with Mike Masciandaro, the company’s business intelligence director. Mike draws on his many years of experience in data warehousing and BI to offer pointers on how to start a brand new BI program at your company.


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